Check out for the latest in response marketing news – here are a few examples:

  • Elizabeth Warren Takes Swing at Facebook’s Political Ad Policy in Scathing Stunt
    by Sara Jerde on October 13, 2019 at 4:30 am

    What better way to draw attention to Facebook's political ad policy and the damage it can cause than to lie in an advertisement about its founder? That's what Sen. Elizabeth Warren (D-Massachusetts) planned when an ad created by her presidential campaign went live Saturday, claiming Facebook […]

  • Boeing CEO Stripped of Chairman Title Amid 737 Max Troubles
    by Ryan Barwick on October 11, 2019 at 11:28 pm

    After a troubled year with two crashes of its new 737 Max 8 aircraft, Boeing's board of directors has stripped CEO Dennis Muilenburg of his position as chairman. Muilenburg will remain on as CEO of the company, focusing his efforts on returning the manufacturer's beleaguered 737 Max 8 to safe […]

  • Ebay, Mastercard, Stripe and Visa Back Down From Facebook’s Libra Project
    by Shoshana Wodinsky on October 11, 2019 at 9:38 pm

    Another day, another backer dropping from Facebook's Libra to distance themselves from Facebook's cryptocurrency project. Today, Ebay, Mastercard, Stripe and Visa each said they would drop their support of Facebook's proposed cryptocurrency, just days before the remaining backers are set to meet in […]

  • TikTok Joins Forces With GLAAD for National Coming Out Day
    by David Cohen on October 11, 2019 at 9:20 pm

    Video creation application TikTok marked National Coming Out Day Friday by teaming up with GLAAD on the #ThisIsMe initiative in support of LGBTQ youth. Through Oct. 16, TikTok will donate $1 to GLAAD, up to $50,000, for every #ThisIsMe video, and the app said in a blog post, "TikTok users can show […]

  • Shepard Smith Is Leaving Fox News Channel
    by A.J. Katz on October 11, 2019 at 8:25 pm

    Shepard Smith, one of Fox News Channel's original hires in 1996 and the face of the network's news operation, is stepping down from his role as chief news anchor and managing editor of the breaking news unit. His last show as a Fox News anchor was this afternoon--the 3 p.m. edition of Shepard Smith […]

  • Inside Amazon Prime’s Museum of Modern Love Pop-Up
    by Ko Im on October 11, 2019 at 8:17 pm

    What does love look like? The Museum of Modern Love (MoML) offers an interactive experience of modern love through a free, limited pop-up in New York tied to the premiere of the Amazon Prime series Modern Love on Oct. 18. More brands and shows are getting into the experiential marketing game, and […]

  • To Celebrate the Breaking Bad Movie, Domino’s Hid Pizzas on Rooftops in Brazil
    by David Griner on October 11, 2019 at 7:56 pm

    When you think of Breaking Bad, you probably think of meth. But a close second is...well, harrowing moments of nihilistic violence, most likely. But a close third is that one time teacher-turned-druglord Walter White angrily tossed a whole pizza on the roof of his house. Understandably, Domino's […]

  • In Striking Photos, Citi Captures How Young Girls Feel About the Gender Pay Gap
    by Minda Smiley on October 11, 2019 at 7:22 pm

    In Citi's latest ad, a group of young girls are asked what they want to be when they grow up. After sharing their career aspirations, they're then told that women generally get paid less than men--and their immediate reactions are captured in a series of striking photographs. Now, there's no way of […]

  • For National Coming Out Day, These Polar-Opposite PSAs Show 2 Paths Parents Can Take
    by David Griner on October 11, 2019 at 6:41 pm

    No two coming out experiences will ever be the same, just as no two people who come out are the same. For straight parents, especially those with little experience with the LGBTQ community, that open-ended aspect of a child identifying as gay, bisexual or transgender can make it feel like there's […]

  • President Donald Trump Starts Up a Verified Account on Twitch
    by David Cohen on October 11, 2019 at 6:30 pm

    Just when you thought Twitch represented a safe haven from politics, here comes the Trump train. President Donald Trump started up a verified account on Twitch earlier this week. Thus far, the channel contains just one video, promoting Trump's upcoming rally in Dallas Oct. 17. It had nearly 53,000 […]