Experienced marketer and sales development executive with extensive expertise in Strategy, Mega Data, Product Development, eCommerce, Digital, Social Media and CRM (Customer Relationship Management), Prominent Direct Marketing industry expertise. His approach to business issues has delivered outstanding organization results and value in his career and consulting company.
Drawing on over 27 years of industry expertise in the marketing and business development arena, David’s strengths as a strategic business partner significantly contributed to clients and employers measured business results. His career experience has covered:
¨ Serving industry sectors in Data Services, Telecommunications, Packaged Goods, Banking & Financial services;
¨ Public sector Federal government crown corporation;
¨ Multi-national/Global, Multi-billion dollar companies
David demystifies traditional Advertising, DM, and Social Media marketing disciplines by investing in the timeless art of educating and maintaining contact with powerful industry leaders. He conveys straight forward marketing skills, for all levels of his client’s organization; gaining confidence and respect with everyone with whom he works.
¨ Built a new marketing and sales company – Access Marketing Group (AMG) to assist organizations to realize their full sales and marketing potential while branding this new company to business success.
¨ Developed/grew major accounts over plan and revenue targets. Exceeding Digital/Social Media quota – 200%
¨ Achieved multimillion dollar revenue targets while managing account bases of $50 million plus.
¨ Exceeded revenue targets to achieve 8 – 100% Clubs and President Club Caribbean trips.
¨ Achieved several industry recognition awards – trade shows and DMAC’s – DM excellence
¨ Effective negotiator and developing agreements that prove to be a win for both parties.