OUR BOARD : PROVIDING LEADERSHIP, VISION AND GUIDANCE

Officers & Directors

Derek A. Lackey, CIPM

President DMAC | Managing Director, Newport Thomson 
derek.lackey AT directmac.org | 416 524 7844

Derek is a private sector expert in data & privacy compliance, including CASL – the Canadian Anti Spam Legislation. He has written “CASL Compliance: A Marketer’s Guide to Email Marketing to Canadians” to help organizations understand the operationalizing of these new regulations, as most companies were not set up to meet the standards of record keeping required. With 30+ years of marketing Derek brings his practical, street-smart approach to everything he does… read more

Katherine Tmej, MBA

VP & Secretary DMAC | MBA
Experienced Consultant in the Consumer Packaged Goods, Retail and Media industries having worked on high profile brands as Pepsi, Quaker, KFC and The Financial Post. Proven track record in developing… read more

David LaMarche

VP, DMAC | President – Access Marketing Group
dlamarche2@cogeco.ca | 416.788.4058.
Experienced marketer and sales development executive with extensive expertise in Strategy, Mega Data, Product Development, eCommerce, Digital, Social Media and CRM (Customer Relationship Management)… read more

 

 

 


Board Members

 

Kadi-Ann Blyden

Marketing Planning Lead at Enercare Inc.

Kadi-Ann Blyden is a results driven, strategic Brand & Consumer Marketing professional with over 10 years’ experience in all facets of marketing including Brand, Promotions, Sponsorship, Direct Mail, Digital, Loyalty, Social & Public Relations. She possess the unique ability to understand the consumer mindset and develop relevant marketing strategies. Over her career, she has held several influential roles with various brands including Loblaws Companies, The Hudson Bay, JamDom Inc, Direct Energy, and Enercare Home Services…

 

Anna V Fowles

VP, Client Services & Partner, Northern Lights Direct
AFowles@northernlightsdirect.com |

A 20-plus-year veteran of running successful brand-based DR campaigns, Anna has worked on many DRTV, DR Radio and DR Digital campaigns with such clients as Allstate, Scotiabank, and UniRush and many nonprofits including Children International, Christian Children’s Fund of Canada and Heifer International…. read more


 

Beverly Frost

Director of Marketing, BMO InvestorLine
Beverly Frost is a direct marketing specialist that demonstrates a unique blend of creative and strategic skills in marketing planning, project management and program implementation… read more

Andrew Jenkins

President, Volterra Consulting
andrew.jenkins@DIRECTmac.org | (647) 262-4242
Andrew Jenkins is Chief Strategist for ArCompany, a social business consultancy. Before joining ArCompany, he was the Head of Social Media Strategy for RBC. He has spent the last fifteen years… read more

Rick Lehmann

Director, Business Development, Partner Solutions and Digital Channel, Canada PostGraham Eves Award recipient, Industrial Engineer with 30 years of experience in Direct Marketing to the International Marketplace, Public Sector, Enterprise Brands and Start Up companies. Avid traveller, Dad to two boys and a baseball fan!

Olga Romero-Marshall


Director, Marketing Communications, Bell Mobility
Olga Romero-Marshall is the Director of Marketing Communications, Direct Marketing for Bell Mobility. With a focus on data driven relevancy, targetting and measurement, she balances the business… read more

 

Matthew Rivard


Head of Performance Advertising, Google Canada
Matthew Rivard, Head of Performance Advertising at Google Canada manages a group dedicated to helping online business in Canada thrive. His mission is to help put Canada on the map in terms of global retail excellence.

Lorne Solway

Chief Marketing & Strategy Officer at Carrot Rewards
Lorne is presently the Chief Marketing & Strategy Officer at Carrot Rewards, the world’s leading brand engagement platform. Lorne has 25+ years experience as a senior marketing executive & loyalty/CRM expert having worked with a number of leading brands, including McDonald’s, HBC, Bell Mobility, Superior Propane & LoyaltyOne (airmiles). Lorne has an MBA in Marketing & Finance from the Schulich School of Business & a Leadership Designation Certification from The Niagara Institiute Leadership Development Program.

 

Jim Wisner

VP Sales & Marketing, The Helicopter Group
jw228@thehelicopterg |
Jim Wisner is a forward thinking, Direct Marketing professional that provides his clients up-to-date solutions, supporting them in the development and implementation of effective strategies that… read more

Rob Wessel

Senior Account Executive – Cover-All Computer Services

A direct marketing specialist, Rob Wessel is a senior account executive with Cover-All Computer Services Corp.  He possesses extensive knowledge in Data processing and production of mailing and fulfillment services as well as database marketing.

Terence Young

CEO Gravitas Strategies 
With thirty-five years of experience in the public and private sectors Terence understands the key dynamics of reputation, marketing campaigns and media relations… read more